Electrical Engineering Alumnus Helps Entrepreneurs Succeed

David Aune serves on engineering school's advisory board

David Aune (BSEE 77) is a MOBI Plus instructor in the My Own Business Institute at Santa Clara University’s Leavey School of Business. Submitted photo

David Aune (BSEE 77) has accumulated more than 25 years of management experience. He has led customer-service and marketing operations at large companies, but he said he especially enjoys mentoring startups.

“The hardest and also most gratifying achievements have been working in several startup businesses,” said Aune, an instructor in the Leavey School of Business’ My Own Business Institute, or MOBI, at Santa Clara University. “I am now on a personal mission to give back by helping entrepreneurs succeed. I enjoy sharing lessons about what worked for me and what mistakes I made so entrepreneurs can get started on the right path.”

Reared in Water Valley, Aune went to the University of Mississippi because his mother was an alumna and the university had a strong academic reputation. As a student, his favorite engineering professors included the late Charles E. Smith Sr., chair and professor of electrical engineering, and Roy T. Arnold, professor emeritus of physics and astronomy.

“Dr. Smith listened to me, explained things in a way that I could understand and gave me good advice,” Aune said. “I stay in touch with Dr. Arnold, and we still discuss challenging, unsolved questions.”

Aune is working on a “How to Start a Business” course in partnership with the Center for Employment Training in San Jose, California. In addition to classroom instruction and facilitation, his duties include reviewing applications for the program, designing course syllabi, recruiting relevant guest speakers, reviewing and giving feedback on business plans, and monitoring and helping students progress successfully.

He has been an executive in tech industries, such as Software as a Service, for such companies as AlephCloud, Kaleidescape, ViewCade Solutions, Five Across and Brandsoft. He has served as vice president of marketing and customer support at FileMaker Inc. (formerly Claris Inc.), a software subsidiary of Apple Computer. He has also held technical management positions at Ungermann-Bass and Hewlett-Packard.

Aune and his wife, Glenda (BA 75), reside in Saratoga, California. The couple has lived in the San Francisco Bay Area since he graduated from Ole Miss. His leisure activities include culinary arts.

“My last avocado toast attempt tasted great,” he said. “However, I have not yet perfected a photo of the dish that is ‘Instagram worthy.’”

Administrators in the School of Engineering said they appreciate Aune’s contributions as an alumnus and advisory board member.

“From day one, David showed great interest in our curriculum and the latest tools and laboratories made available to our students,” said Ramanarayanan Viswanathan, chair and professor of electrical engineering. “In his deliberations with our faculty, he brought forth many years of his work experience and provided valuable guidance to the department. He also gave an inspiring talk to (the) dean’s leadership class. It is indeed our fortune that we established contact with one of our early graduates.”

Dawn Wilkins, chair and professor of computer and information science, concurred.

“I’m very excited that David has joined the Engineering Advisory Board,” she said. “Many of our computer science students have aspirations to become entrepreneurs, and David has the passion to encourage them and the knowledge to assist the faculty in guiding the students to be successful entrepreneurs.”

Aune said he credits his Ole Miss engineering education for his career success.

“I developed problem-solving skills, the ability to analyze, diagnose, experiment, test and prove a solution,” he said. “I also learned discipline, to be accurate, pay attention to detail, get the focus right and do the complete job. Finally, I found persistence, being able to make progress one step at a time and don’t give up, especially when you are stuck.”